--- title: Sending a push notification with your branded app description: A quick guide to sending push notifications from your branded app — including how to write, target, and schedule messages that drive engagement and sales. --- [Skip to content](https://help.bopple.com/send-push-notifications#main-content) [![logo-full-landscape-1024-1.png\]](https://help.bopple.com/hs-fs/hubfs/logo-full-landscape-1024-1.png?width=100&height=31&name=logo-full-landscape-1024-1.png)](https://help.bopple.com/?hsLang=en) - [Blog](https://blog.bopple.com/) - [Contact Us](https://help.bopple.com/kb-tickets/new) Open main navigation Close main navigation - [Blog](https://blog.bopple.com/) - [Contact Us](https://help.bopple.com/kb-tickets/new) - - [Visit Back Office](https://my.bopple.com/) [Visit Back Office](https://my.bopple.com/) How can we help you today? - There are no suggestions because the search field is empty. 1. [Support for Merchants](https://help.bopple.com/?hsLang=en) 2. [Marketing, Loyalty & Promos](https://help.bopple.com/marketing-loyalty-promos?hsLang=en) 3. [Push Notifications](https://help.bopple.com/marketing-loyalty-promos?hsLang=en#push-notifications) # Sending a push notification with your branded app ## A quick guide to sending push notifications from your branded app — including how to write, target, and schedule messages that drive engagement and sales. ### 💁‍♂️ New to Push Notifications? If you want to learn a little more about what push notifications are, how to use them, and what best practices to follow, check out our introduction below. **🔗 [Introduction to Push Notifications](https://help.bopple.com/push-notifications?hsLang=en)** ### 📣 Send A Push Notification With Your Branded App You can send push notifications immediately, or schedule them for a future date and time. To schedule a new notification, follow the steps below:  **Push Notifications** is a brand new feature, available in beta for early access users. Start a 💬 chat below to request access.  1. Log in to Bopple Back Office 2. Navigate to `Marketing` ➜ `Push Notifications ` 3. Click `+ Schedule notification` 4. Add a short, attention grabbing title for your notification 5. Add a slightly more descriptive message for your notification 6. Optionally, send yourself a [test notification](https://help.bopple.com/test-push-notification?hsLang=en) 7. Enter your preferred send date and time 8. Create an audience for the notification. You can send to all users of your mobile app, or create a more targeted audience. 9. Click `Schedule` to save and schedule your notification campaign ![push send](https://help.bopple.com/hs-fs/hubfs/push%20send.gif?width=688&height=426&name=push%20send.gif) ### 👥 **Choosing Who to Send Your Notification To** When sending a push notification, you can choose to send it to all app users or target specific groups based on their activity or store preference. You can filter your audience by: - **Store:** Send to customers of all stores, or target customers who have ordered from a specific location – perfect for store-level promos. - **Purchase behaviour:** Target customers who have ordered or have NOT ordered within the last month / 3 months / 6 months / 12 months. These simple filters give you a great starting point for: - Promoting store-specific offers - Re-engaging lapsed customers - Driving increased order frequency with engaged customers Targeted messages tend to perform better — and feel more relevant to the people receiving them. ### 🎯 **Best Practices for Push Notifications** Here are a few tips to get the most out of your pushes: - **Keep it short and punchy** – Aim for under 130 characters. - **Use action-oriented language** – Encourage quick decisions (e.g., “Order now!”). - **Use emojis to grab attention** –But not too many. 1 or 2 max per message is good. - **Create urgency** – Add a time limit (“Ends tonight!”). - **Use your brand voice** – Keep it interesting and aligned with your brand. - **Don’t send messages on consecutive days** – Limit to 2–3 notifications per week. - **Don’t be vague** – “Check out our app!” isn’t enough and will drive uninstalls. - **Don’t send too early or late in the day** – Timing is key. - **Don’t overuse all caps or emojis** – Keep it professional and easy to read. **⚠️ Sender beware ⚠️** Vague or low-value notifications can feel spammy, turn customers off, and even lead to app uninstalls — ultimately hurting your brand. ![push examples](https://help.bopple.com/hs-fs/hubfs/push%20examples.png?width=688&height=775&name=push%20examples.png) - 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